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You're not Amazon. Hitting the revenue wall is commonplace for many retailers, so how do you get ahead of the growth slide?
Prices are going up. Advertising must change. It must be less intrusive and way more savvy to compete in a manner that doesn’t see costs spiral upwards.
A new website needs traffic, but you're one of millions in that situation, tough luck. Facebook can get your message in front of the right people though...
Live video, virtual reality - digital marketing is on the move. Find out what trends to watch in 2017 here with our predictions.
Facebook's Lookalike Audience is an unparalleled way to target new customers. It can broaden your audience like never before. Let's explain.
Conversions are key to any successful marketing campaign. They're essentially you scoring a goal! Find out how Facebook implements them here.
Canvas ads are intuitive, creative and a sign of mobile dominance in the marketing world. Facebook gets this, and is evolving them to suit.
What is social media reach? Is it a result of going to the social media gym class? Get more terminology illuminated here with Midas.
Business pages on Facebook will have encountered the many metrics the platform offers. But what do they all mean? Find out the meaning of Impressions here.
On Sept 13th, Facebook introduced certification badges to its learning platform Blueprint. These should distinguish accomplished Facebook marketers.
PPC can be incredibly effective on social media & search engines. Both function differently however, so get to grips with both & prioritise accordingly.