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Discover how to crack the code of writing adverts that convert. Make your ad copy impress, or your competitors might do instead!
You’re probably feeling 100% informed and fully prepared to create the best damn landing page with killer conversion rates this side of the net. Think again.
Who needs LinkedIn Advertising when Facebook Ads can do everything and more? Well - you're about to find out.
Facebook's Lookalike Audience is an unparalleled way to target new customers. It can broaden your audience like never before. Let's explain.
Conversions are key to any successful marketing campaign. They're essentially you scoring a goal! Find out how Facebook implements them here.
Canvas ads are intuitive, creative and a sign of mobile dominance in the marketing world. Facebook gets this, and is evolving them to suit.
What is social media reach? Is it a result of going to the social media gym class? Get more terminology illuminated here with Midas.
Business pages on Facebook will have encountered the many metrics the platform offers. But what do they all mean? Find out the meaning of Impressions here.
On Sept 13th, Facebook introduced certification badges to its learning platform Blueprint. These should distinguish accomplished Facebook marketers.
Facebook bypasses ad blockers. Ad blockers respond angrily. Digital marketing conflict ensues. Get the latest here.